Mark Joyner has has been releasing products thick and fast for the past few months. As part of this series of launches Mark has also been giving away lots of great information at no cost whatsoever. As from today you can download a copy of his best selling book The Irresistible Offer. Just go to Mark's simpleology web site and sign up. No money down. No charge at all!
Apparently Mark has persuaded his publisher, John Wiley & Sons, to conduct a marketing experiment. Mark's theory is that giving away the ebook will actually boost sales of the print version of the book. Is he right? I guess only time will tell, but we'll conduct a little experiment of our own to try and test out this idea. Today The Irresistible Offer is at number 4099 in the Amazon.com list of best selling books. We'll keep track of the book's position in the Amazon charts and let you know how it fares over the next few weeks.
You may be asking yourself whether it's worth your time downloading and then reading a 200 page book. I suggest you just do it, but if you need a bit more information here is a quote from the dust jacket to give you a flavour of what the book is all about:
For too long selling has been about manipulating a message and manipulating a consumer. The Irresistible Offer presents a new, effective, and ethical way to sell based on what you're selling, not how you're selling it.
If that has whetted your appetite here's some praise for the book from Joe Vitale, star of "The Secret" and the author of quite a few marketing books himself:
I've read every book on marketing printed in the last 150 years. This is the first breakthrough in over fifty years. A truly brilliant, practical, and inspiring book. Destined to be a classic and a collectible. It's a masterpiece.
Like I said, if you're at all interested in marketing in general, or internet marketing in particular, get your copy of The Irresistible Offer now. Just do it.
Filed under Beginning to Blog, Internet Marketing by on May 12th, 2008. 1 Comment. 
In my inbox this morning was an email from Scott Boulch, author of "The Death of Adsense" and a number of other reports. Scott was letting his list know that he has a brand new report out entitled "The Internet Marketing Cure". In this report he proclaims that the "Digital Ebola Virus Strikes Internet Marketers, Business Fatality rate over 90%!" which struck me as being a suspiciously similar metaphor to the "Diarrhoea Out of Control Marketing System" we here at the World Wide Web Gurus coined at the time of Frank Kern's Mass Control launch back in February. You don't suppose Scott has been reading this blog do you?
Scott also pointed me in the direction of Rick Butts blog and his post "Unsubscribe From Whomever Emailed You Stompernet".There is a heated (and extremely interesting) discussion going on over there about the current state of the internet marketing industry. In particular there is a lot of debate about the recent Stompernet relaunch. A number of big names from the industry have commented, including Frank Kern, Nathan Anderson and Scott Boulch himself (which I guess isn't a surprise in all the circumstances). There's been no input from Brad Fallon or Andy Jenkins yet, but Dan Thies, Stompernet's SEO guru, has put their side of the case with a number of comments. Rick has recently added a comment of his own to the effect that "NO MORE STOMPER-BASHING" and "I will delete any further posts that take personal shots here. Let's all get back to work – and focus on the positive".
Despite this I couldn't resist the urge to make a comment of my own, which included the facts about my own experiences as a member of Stompernet, and which wasn't entirely positive. My comment is currently visible, and it doesn't look like Rick moderates his comments before displaying them. It will be interesting to see if Rick classes my contribution as "taking personal shots". Watch this space!
P.S. Just over an hour has passed since I clicked the "publish" button. According to SEO Elite this post is now ranked 10 out of 619,000 on a Google search for "digital ebola virus" (no quotes). We were ranked number 1 for "mass control sucks" (no quotes) but at the moment Google now shows this new post at number 148.
Filed under Internet Marketing by on May 28th, 2008. Comment.
